Aveeno

Helping people feel
confident in their skin.

Developing a digital, interactive Objection Handler to support customers and healthcare partners to find the right products.

• Design & Creative Assets
• Digital Media Banners
• EDA

Overview

Dry skin and eczema is more than just an inconvenience. Aveeno wanted to help customers and healthcare partners to find the right product from its range, first time. Being clear on the products and benefits of each one, would help people to make more confident decisions and get better results.

Eliminating the
guesswork

A user friendly Range Guide to showcase all the products and the benefits, helping healthcare partners to prescribe the right treatment.

Enabling eczema suffers to feel comfortable in their skin

WHAT WE DID

We developed a digital, interactive Objection Handler to equip sales teams to effortlessly tackle common objections regarding Aveeno’s eczema treatment products. This was supported by a comprehensive Range Guide to facilitate their healthcare partners in choosing the right product first time to their patients. We also crafted patient support leaflets, offering much-needed guidance for users new to their products and designed and developed digital media banners to support the awareness campaign.

Clients are saying...

21six is a great creative partner. They are incredibly responsive and always deliver to tight project timelines.

Brand Manager - Johnson & Johnson

What next?

Let's create something
amazing together!

Lets talk